The short version: Contractors who miss the Dallas–Fort Worth map results often share the same gaps. A profile filled out once and forgotten, one page trying to cover every service, reviews that stopped. I fix those in order, for $900 a month.
Who this is for
Home-service contractors in Fort Worth and across Tarrant County: plumbers, HVAC companies, roofers, electricians, remodelers. You do good work and your customers say so, but Google sends the calls to someone else.
Your service area, set up right
Google's rules decide how much of the metroplex your profile can claim (Google, Manage your service areas):
"You can have up to 20 service areas."
"The boundaries of your overall area shouldn't be more than about 2 hours of driving time from where your business is based."
"You can't set your service area as a radius distance around your business."
So the work is choosing the cities you actually serve, then giving the most important ones real pages and real jobs. My map pack article covers the five failures that keep DFW contractors out of the map results.
What I do first
- A free SEO audit of your site, before you sign anything.
- Technical fixes, so Google can read every page.
- Your Google Business Profile: categories, services, service areas and photos of real jobs.
- One page for each service you sell.
- Two articles a week, built around what Fort Worth customers search for.
- A monthly SEO audit, so you can see what changed.
Step by step, it's on how I work.
One plan, one price
For home-service contractors, SEO is $900 a month. The first 3 months are the minimum. After that it's month to month, with 30 days' notice to cancel. It starts with a free SEO audit before you sign. It includes technical fixes and Google Business Profile work, a content plan with 2 articles a week, and a monthly SEO audit. Other businesses get a quote after the free audit.
What I won't do
- Promise rankings, or misreport them.
- Buy links or reviews, or ask only happy customers for reviews.
- Lock you in past the 3-month minimum.